Tag: beverages

Chupa Chups collaborates with Chatime

Asembl has unveiled a world first for Perfetti Van Melle’s Chupa Chups brand, a collaboration with Chatime for the Australian market. Launching exclusively in Chatime T-Breweries across Australia, the Tea That Pops collaboration...

Coca-Cola unveils AI-created flavour

Coca-Cola Australia has launched its first “futuristic flavour” co-created with human and AI, Coca-Cola Y3000 Zero Sugar. The launch also includes a new AI-powered experience that will give fans an “unexpected and exciting”...

Maximus introduces its first sugar-free option

Maximus says it’s “revolutionising the game” with the launch of Zero, its first zero sugar option in its best-seller, Blue. According to the Frucor Suntory brand, Maximus Zero “shatters” the myth that zero...

V Green gets its first ‘taste lift’ in 26 years

Frucor Suntory has announced that for the first time in 26 years, its iconic energy drink V Green is getting a taste lift. Available now in Australia, the enhanced flavour and refreshed...

Ārepa now available at BP

New Zealand’s ‘brainfood’ drink company Ārepa has expanded into Australian petrol and convenience, launching its product into 300 BPs. Backed by peer-reviewed scientific research, Ārepa is promoted as a natural alternative to caffeine...

Soul Origin gives away free protein shakes

To celebrate the launch of the spring season, Soul Origin will be offering free protein shakes for loyalty members from 11-17 September in all stores nationally. Launching its first-ever protein shake with three new flavours - Vanilla, Chocolate, or...

Frucor boosts sales and productivity with new platform

Frucor Suntory has implemented SAP’s Business Technology Platform (BTP), said to be boosting organisational productivity and driving an increase in sales revenue. Until recently, Frucor’s 200-plus field sales workforce was using a legacy...

Ārepa appoints new Australian Country Manager

New Zealand ‘brain drink’ company Ārepa has appointed Ben Matthews as the new Country Manager for Australia. In the new role, Mr Matthews will be overseeing Ārepa’s growth in Australia as the...
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